Mackinnon Project
Providing Practical Farm Management Advice

Welcome!
The MacKinnon Project is a foremost and leading organisation skilled in the art of cattle and sheep consultancy. Our operations are not only in Australia but also extends overseas.
We are sole providers of various services such as managing farms, consulting services on farm-related affairs, organising training programs and workshops for farmers, and research and training in post-graduate studies.
Our Activities
Our activities cut across the following areas.
Research
The consultants at MacKinnon Project are constantly working on a diverse range of research works. These researches are majorly aimed at finding a solution to the problems of our clients. Asides from this research, which we carry out for our clients, we also carry out contract research for organisations that work in private capacities and Trusts. These private organisations include Agritech companies, animal health companies, and agribusiness that value our autonomous and fair approach.

Drought/Climate
One of the most important risks attached to the increase in pasture uses includes inadequate persistence in the pasture, scanty paddocks seen mostly in late summer or autumn, the health of the stock, and the occurrence of issues around the management of drought and supplementary feeding.

Animal Health
As part of our offerings, the MacKinnon Project has a relatively large amount of experience managing health issues of livestock most, especially cattle and sheep. As part of our animal health services, we ensure that we provide a full breakdown of all that is wrong with the animal’s health. Of course, this particular service is fully backed up by Disease Control and Pathology services of the veterinary faculty at Melbourne’s’ University.
Pasture
One major factor that determines stocking rate is profitability. To make more efficient profits, the aim is to make the most out of livestock over the smallest cost per livestock unit. This can be carried out by; either planting more pasture during the autumn or early winter and carrying out livestock grazing and management at the same degree of effectiveness. It can also be by planting or growing a similar amount of grass and putting it to better use by running more livestock effectively.

Genetics
When we consider the various factors that contribute to the lucrativeness or profit-making rate of a farm, then animal genotype is one major factor. It helps to improve the smooth transition of pasture into the product. In the long run, the improvement of genetics in livestock, especially the sheep industry, has been of utmost focus to us at the MacKinnon Group. Since 1983, our consultants and key operators have had vested interests in genetic improvement and sheep breeding.

Consultancy
One key service provided by the MacKinnon Project is consultancy. The MacKinnon Group offers a full service revolving around consultancy. These services are mostly extended to livestock producers, i.e., sheep and cattle owners present in South-eastern Australia. This particular service takes note of the importance of the financial sustainability of the farm. Also, we recognise that adjustments to a management aspect can impact some other farm management aspects.